What Should I Look for When Choosing an Herb Supplier?

Choosing the right herb supplier ensures quality, reliability, and sustainability—key factors for success in your wellness and product lines.
Quality and Transparency of Products
When selecting an herb supplier, the most important factor to consider is the quality of their products. High-quality herbs retain their natural potency and health benefits, so it’s crucial to verify where the herbs are sourced from and how they are processed. Look for suppliers who provide detailed product descriptions, including the specific plant parts used (root, leaf, flower, etc.), and information on the growing practices.
Ethical sourcing and sustainability should be top priorities. Reputable suppliers often work directly with certified organic farms or participate in fair trade programs. Transparency about harvest time, processing techniques, and any certifications (like organic or non-GMO) gives you confidence that you're buying safe, effective products.
It's also essential to check whether the supplier conducts third-party testing for purity and potency. Certificates of Analysis (COAs) provide independent verification that herbs are free from contaminants like pesticides and heavy metals, and they confirm the strength of active ingredients. At Fresh Times, we prioritize full transparency to ensure that every herb we provide is potent, safe, and traceable.
Customer Service, Support, and Reliability
The quality of customer service and support you receive from an herb supplier is just as important as the quality of their products. A reliable supplier should be responsive to your inquiries and able to provide guidance on everything from storage to herb uses and potential formulations. Whether you're a new entrepreneur or an established wellness brand, your supplier should offer clear communication and the ability to meet your needs.
Consider how the supplier handles shipping and inventory. Timely deliveries and stock availability are essential to avoid delays in production. It's also worth asking about their return or exchange policies in case of issues with the products. Suppliers who offer flexible order sizes can accommodate businesses of all sizes, from small-batch creators to large-scale operations.
Additionally, look for suppliers that provide extra resources like blending services, private labeling, or educational materials. These added offerings can save you time and effort as you build your brand. At Fresh Times, we pride ourselves on providing excellent customer service and flexible solutions tailored to your unique needs.